Wednesday, 29 January 2014

Magazine Concept (Presentation - Script)

Name/ type of the magazine: 
manger, l'amour, errent - (Eat, love, Wander) / Food and Travel Magazine

Audience:
  • 18 and above
    - Aimed at students considering going abroad for charity work or take a gap year; but also those who are older and are considering going abroad- Enjoy travelling as well as trying new things such as helping communities or cooking- learning new recipes and being informed of a variety of restaurants around the world which will be based within features within the actual magazine. - NOT WANTING THE MAGAZINE TO BE TOO YOUTHFUL 
  • Both female and male.
  • All types of ethnicity not restricted. The recipes/ countries will be of a variety. 
  • Lifestyle, those who enjoy cooking/ experiencing new things and travel. - Most likely to be of a niche audience, as they are both two contrasting subjects therefore there will 
  • Individuals who have a passion for both traveling, food and trying new things.
  • Price of magazine: £2.99
  • Monthly Magazine
Layout:
  • Selling line - "Loose yourself as you"
  • Size of magazine will be A5- travel friendly can fit in your everyday bag / ability to be held like a newspaper.
  • The colour scheme is completely dependant on the current issue/ what country the issue bases around for example, if mexico then the colour scheme will be of black, green and red. Whereas if based on the country of Kanaka Maoli (Kingdom of Hawaii) then the colour scheme will base around light colours which remind you of the actual country. 
Inspiration:
  • FOOD & TRAVEL - Magazine - Online issues / Subscriptions £39.50 / Annual magazine, each issue is £3.95
  • The guardian/ the times; for photography inspiration.
Possible Ideas:
"The page of fame" -

What will be mentioned within the particular topic will be a number of countries; ranging from America, India, Singapore all the way to Australia- beside the countries mentioned within the topic there will be mentions of what we think you should do whilst you visit the country persuasive techniques to try and get you to go. Not only places to visit, but restaurants that you should dine at during your stay. Mentioning not only the 'top' restaurants that the country is famous for but minor ones too; which do not receive the love nor the appreciation they deserve.

"Taste the World in Eighty Days"
Traditional recipes from a variety of countries, as you have the 'page of fame' however this topic would consist on a theme. This meaning, that within each issue there will a country which the magazine bases on for example if doing the country 'Mexico' the Main feature line, on the front cover could be advertising this topic. - As the country is Mexico there will be recipes which you can try at home and even send in to the magazine and see if your food has been featured within the next issue.

This will be ongoing, and will last 80 issues each different countries and new recipes. - It will last for 80 days because it is inspiration from the title 'Taste the world in 80 days // Around the world in 80 days' - disperse photos of your layout - Talk about what it is you've included. 

Conventions which I will use throughout the magazine:
In terms of my magazine, there will be your conventional master head alongside some 'splashes' (graphics which are usually used to advertise a competition)  pull quotes and your unconventional 'review' that I will use either on the front cover or within the contents page alongside my 'editors letter' - Upon the front cover, will obviously be your standard bar code as well as the date of the issue/ number.

What the audience will find appealing:
What my audience will find appealing about my magazine, will be the hybrid of both travel and food; how the magazine has mixed both traveling and food together to appeal to both target audiences. The way in which I will target both audiences and why they will find my magazine appealing, is because although it is bases around food and travel those who enjoy food will be able to learn new recipes and the origin of dishes that they adore. Not only this but will be able to learn about countries which either do similar dishes or find cheap deals for travelling; for them individually or family.

Presentation:

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